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How Can I Make Sure That My Account Will Not Be Disabled?
Google Adsense Program Policies make no allowances for deceptive practices. The most important thing a publisher can do to ensure the integrity of their site is to be aware of what is happening on your site.
Google has made it abundantly clear not to click on your own ads or ask others to do so. But what about practices a publisher may not purposely carry out?
Make sure that ads associated with Google never appear in an unrequested pop-up. Don’t be talked into purchasing traffic for your site that may contain adware.
Respect the Google trademarks. Don’t use any Google trademarks or logos without their consent.
Don’t change the Adsense code. If you’re a pro at html, don’t assume you can add your own code. If you’re new to html, simply copy and paste the offered code. Don’t mess with it.
Provide a good environment for advertisers and a positive user experience. Don’t try to be deceptive in any way. Google’s rules may sound strict, but believe me, protecting the integrity of the Google Adsense Program is in your best interest as well as Google’s. After all, a positive, honest Google Adsense program means more money for all of us.
Useful Books About the Google Adsense Program For Users of All Stages
Do you need to buy a book to use Google Adsense? Not necessarily. Google’s support page has a wealth of information. But you might consider it if you want to read a personal account of an Adsense wizard such as Eric Giguere or say, if you want to learn more about HTML. ‘Who Let the Blogs Out: A Hyperconnected Peek at the World of Weblogs by Biz Stone has a lot of information on blogging as well as information about Google Adsense. The following is just a few books you can find at amazon.com on the subject:
Make Easy Money with Google: Using the Adsense Advertising Program By Eric Giguere
The Google Adsense Handbook By Angus McLeod
Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs by Harold Davis
Top-Paying Google Adsense and Adwords Keywords for Pharmaceuticals (In Digital Format) [Download: Adobe Reader] By W. Frederick Zimmerman
The Complete Idiot’s Guide to Growing Your Business with Google By Dave Taylor
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Article Source: ArticlesBase.com – Adsense: Keeping your Account From Being Disabled and Useful Books About the Program
We ordered a course on marketing from Melvin Powers. The course cost me $500 plus shipping. After I ordered it, I had second thoughts about the purchase. It came just a few days later.
We all have customers. Knowing how they react and think can help our business tremendously.
So I’m telling you this as a customer. I wanted the shipment to be late. Why? Because then I would have an excuse to send it back. But no!, they had to ruin my plan by giving me fast shipping.
When the box came, I opened it, hoping to find something missing, so I would then have an excuse to send it back for a refund. So I went through the box, looked at everything on the packing list, and…. I got a gift.
The gift was just a free book. I’m sure that the book was one that was self-published. The cost couldn’t have been more than a dollar. But there it was. A personalized note stuck to the book said “Claude, as I was filling your order, I thought you might enjoy reading this book. Enjoy, Melvin”. It was hand written.
So I did what many other customers would do; I put the book on my bookshelf, put the marketing course on a shelf, and promised myself that I might still send it back “eventually”.
This is now years later. We recently moved and I found that gift book. Now I know a lot more about marketing, and see the wisdom of including the book.
Here are the marketing lessons involved:
Many sales you make are just barely made, subject to quick decision reversals.
Fast service, quick delivery, or an immediate thank you note will soften the pain of them parting with money.
A gift delivered immediately after purchase dampens the desire to cancel, and separates you from your competitors.
Your cost of the gift bears almost no relation to the value in the customer’s eyes.
The personalized note makes this a gift from a friend. Very difficult to now send it back.
Plus, if you did get a refund, would you also send back the free gift?
And a refund averted is the same as a new sale, at almost no marketing cost.
Claude Whitacre is author of the book The Unfair Advantage Small Business Advertising Manual. Available at www.claudewhitacre.com. Want to know more? You can also receive three months of Claude Whitacre’s Unfair Advantage Gold Membership which includes $834.00 in newsletters, information, CD’s, bonus, and outright bribes for only $5.95.
Click Here to take advantage of this special now!
About the Author:
Claude Whitacre is author of the book The Unfair Advantage Small Business Advertising Manual. Available at www.claudewhitacre.com. Want to know more? You can also receive three months of Claude Whitacre’s Unfair Advantage Gold Membership which includes $834.00 in newsletters, information, CD’s, bonus, and outright bribes for only $5.95.
Click Here to take advantage of this special now!
Article Source: ArticlesBase.com – Spend a Dollar to Make $500?